Our dedicated travel team works with independent hotels, resorts, transport and even whole islands. Get your destination on the map.

Red Funnel Ferries – a Wonderfully Different destination

Context In a competitive UK staycation market, simply promoting ferry crossings wasn't enough to inspire travel. Red Funnel needed to strengthen its position not just as a transport provider, but as the essential gateway to an island people actively wanted to visit. The challenge was to build greater desire for…

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THE GRAND, YORK – GLOBAL WELLNESS RITUALS IN THE HEART OF YORK

Context The Grand, York launched SubRosa, a £2.8m spa within its historic vaults. The challenge was to elevate it beyond a regional luxury offering, building national awareness and positioning it as a must-visit, experience-led wellness destination.. ​ ​ ​ Strategic Insight Luxury wellness audiences are increasingly discerning, seeking distinctive, experience-led concepts…

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SPLENDID HOSPITALITY GROUP – EDINBURGH’S MOST INTIMATE COMEDY VENUE

Context During the Edinburgh Fringe, Hotel Indigo York Place needed to stand out in a saturated market where hotels are often overlooked. The challenge was to reposition it from an accommodation provider to an active, culturally relevant part of the festival experience. Strategic Insight The Fringe thrives on intimate, unexpected…

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SeaSpace – launching a new kind of coastal stay

Context The UK staycation market had become crowded and predictable, with coastal travel framed as a short summer window rather than a year-round way of living. New aparthotel brand SeaSpace was launching in the off-season, into a category dominated by functional accommodation and seasonal thinking. The challenge wasn’t simply awareness.…

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Tresco: Crafting Destination Narratives

Context Drive awareness of Tresco’s unique destination offering, including its various accommodation, F&B and experience options, alongside showcasing community life. Strategic Insight Leveraged a destination storytelling campaign to demonstrate the island’s USPs and drive bookings to Tresco throughout the year. By creating engaging narratives for national media, we maintained a…

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The Grand, York:​ Launching a new fine dining menu

Position Legacy at The Grand, York as having a strong fine dining foodie offering, telling the story of York and laddering back to the hotel's wider strategy to celebrate the city and Yorkshire as a county. Through three exquisite menus, each one a discovery of the heritage of York, we leveraged the menu relaunch as a new way to discover York's history through a revolutionary gastronomic lens.

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Beach Retreats: Your Beach. Found

Job to be done Differentiate Beach Retreats from its competitors by raising awareness of its USPs to drive direct bookings during peak season. Strategic approach We created a positioning campaign to demonstrate Beach Retreats’ intimate knowledge of Cornwall’s coastline and passion for beach living, delivered through targeted influencer placements and…

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Heligan’s Night Garden

Context To support ticket sales of The Lost Gardens of Heligan’s Night Garden, a magical winter experience. Strategic Insight Create a buzz in the lead-up to the Night Garden launch to drive awareness to both a regional and national audience, culminating in the Preview Evening to escalate coverage and interest…

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Miracle-Gro

Context Dominate share of voice this growing season to raise awareness of Miracle-Gro’s Peat-Free range as a high-quality, sustainable solution for growing needs. Strategic Insight Encourage consumers to celebrate the feelings of joy sparked by growing achievements and rooted in peat-free products. Why? Because the range delivers the same results…

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Lenor

Job to be done Raise awareness of the Crease Releaser from Lenor as a must-have laundry aid product for spring and summer. Strategic approach Tap into the universal relatability of common laundry ‘problems’ and have bags of fun bringing the solution to consumers! Creative campaign Floordrobes! A cross-channel campaign combining consumer PR insights into why so…

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