Job to be done
As the strategic partner, provide clarity and planning to a complicated programme.
Strategic approach
Cohesiveness. The bringing together of multiple messages, complicated topics with various partners, providing strategic counsel as well as delivery.
Engagement Campaign
‘Powering the green revolution’– Igniting excitement and a sense of national pride in highly innovative and responsible processes to extract lithium.
Results
Cohesive audience engagement and added-value coverage through the curation of key messages, comprehensive media Q&As and media training. Strong and purposeful voice across the company and multiple platforms.
